Professional automotive news outlet autopro.hu has been supplying its readers with information about the products and services of Hungarian automotive, machine, electronics manufacturers since 2009. In addition to news items about the economy and industry, we offer an insight into relevant topics such as employment, production and developments related to Industry 4.0.
Year after year, the site improves upon its online and print media platforms with new B2B and B2C services in order to meet the requirements of its highly qualified reader base. In 2019, the site received the Website of the Year award from the Hungarian Marketing Association in the Media category (online and offline).
Our readership
Over the years, autopro.hu has been through conscious professional development, focusing on the creation of factual content for a readership of industry professionals. The site’s Production Line and Trend sections feature articles on automotive technological developments and the latest trends and case studies in industry, catering for the needs of our professional readers. In addition, the website continues to place key emphasis on an objective reporting on the latest news stories from the automotive sector. In recent years, we have introduced a number of new services, with our developments and editorial efforts receiving positive feedback from our readers. In 2021, our average monthly readership reached 210,000.
Readership data based on January 2021 survey
The website’s regular visitors and readers are characteristically composed of experts in the fields of the automotive, machine, electronics, transport, and logistics industries. Most of our readership chiefly consists of company executives, engineers or economic and HR specialists with tertiary education and a secure position.
Our B2B services are presented in thematic sections comprising business-related news and information. The Company Directory is a continuously updated database, presenting a structured, up-to-date collection of company information. PR articles and banner ads published on the website have been proven effective in reaching players in the automotive and machine industries.
Our HR section provides HR specialists and executives with analyses and showcases of the latest HR trends in the industry
Our B2C services offer job-seekers assistance through the Employment Ads section, where they find job ads relevant to their expertise.
Our print magazine has been created due to popular demand and is published twice a year.
Our readers are offered with a premium publication in terms of both quality and content.
The autopro.hu print magazine, distributed by post, is published in 3,000 copies in premium quality. Magazine dimensions: 200x263 mm.
Rate Card 2022
Ad pricing magazine
| Front cover outside (B1) | HUF 550.000 (VAT excl.) |
| Back page (B4) | HUF 480.000 (VAT excl.) |
| Cover inside/backside (B2/B3) | HUF 420.000 (VAT excl.) |
| Double page 2/1 | HUF 270.000 (VAT excl.) |
| Inside page 1/1 | HUF 180.000 (VAT excl.) |
B2B ads
Feature your industrial products in the B2B section of autopro.hu! The Listings page, formerly Logistics, features products from a number of different sectors, including purpose-built machinery, robotics, hydraulic tools, forklifts and railing systems. Products featured in B2B listings are not only displayed under that page but also on the home page, and they also get a highlight feature as part of a product display in the Best Practice section for a whole week. Thanks to its excellent promotional qualities, an ad feature in autopro.hu’s B2B section offers a great opportunity to advertise your products.
Company directory entry with basic information Free of charge. Additional highlighting: For an additional fee of HUF 60,000 (VAT excl.), your company information can be complemented with product and technology descriptions you deem the most important to present. This offer includes an automatic 1-week highlight feature on both the Main and Company Directory pages.
Employment Ads
PR articles:
- online - print 1 A4 + online + newsletter HUF 225,000 (VAT excl.)
- online + newsletter HUF 145,000 (VAT excl.)
Unique newsletter: (PR article + banner, 4,500 email recipients) HUF 190,000 (VAT excl.)
Automation & production newsletter:
- Position 1 HUF 70,000 (VAT excl.)
- Position 2 HUF 50,000 (VAT excl.)
Banner ads on autopro.hu website
Ad pricing
Calendar entry is free of charge. Highlighted article and one-week appearance in Best Practice section HUF 50,000 (VAT excl.).
Address your audience, hold a webinar on autopro.hu
Reach the relevant professional target group of your company and contact them directly through a webinar organised by autopro.hu.
As a brand-new service, our automotive platform will now organize webinars for our partners in various topics related to the automotive industry. At these events, companies will have the opportunity to communicate their messages in a unique and more effective way.
Why is it worth choosing autopro.hu as your webinar organiser?
Our service takes off the burden which comes with having to organize such a resourceful event. autopro.hu ensures comprehensive and professional event management, starting with providing the technical background required, an extensive marketing campaign and active contact with participants, as well as post-communication activities. As our platform has been a key player in Hungary’s automotive media for over 10 years, we have an extensive reach to an audience with high interest in automotive trends, who may be the most relevant audience of your webinar.
The comprehensive marketing communication campaign includes:
- articles announcing the event
- event calendar + best practice highlight
- full banner or leaderboard announcement
- newsletter banner
- advertising on social media platforms.
The webinar platform is provided by the Zoom software interface.
Maximum number of participants: 100.
Maximum event length: 60 minutes.
Feel free to contact us with your questions by writing to [email protected] or call us at +36 70 637 9292!